Blogs

Samuel B Everett, APR

Sam is an accomplished marketing professional with a full range of corporate and agency strategic marketing and communications experiences. He has been in the
roofing industry for over 35 years, having worked with several manufacturers of commercial roofing products, including OMG Roofing Products most recently. During his
career, Sam has helped to launch and market several significant industry developments including the first TPO membrane in the U.S., as well as the popular RhinoBond
Induction System. He has written extensively in the roofing industry, and is currently the owner of SE Marketing, LLC., of Wilbraham, Mass. Sam holds a bachelor’s degree in mass communication from Boston University, and an Accreditation in Public Relations (APR) from the Public Relations Society of America (PRSA).

Ladies’ Golf Club of Toronto Selects Ludowici Roof Tiles for Its Historic Clubhouse

By Samuel B Everett, APR Jan 27th, 2026

Ladies’ Golf Club of Toronto was founded in 1924 by professional golfer Ada Mackenzie and remains the only all-female golf club in North America. The club has a rich history and recently underwent a major renovation of its 100-year-old clubhouse. The clubhouse, originally a grand, Georgian revival-style country estate, was built in 1922 for local industrialist, Stafford Watson.

Unfading Black Roofing Slate Tiles Add Beauty to Historic Cabbagetown Homes

By Samuel B Everett, APR Jan 6th, 2026

Alpha Avenue in central Toronto is in a neighborhood known as Cabbagetown. The neighborhood is unique in that it is part of the largest continuous area of preserved Victorian housing in North America, according to the Cabbagetown Preservation Association (CPA).

North Country Slate Chosen for Restoration of Iconic Hudson-Athens Lighthouse

By Samuel B Everett, APR Nov 5th, 2025

Located in the middle of the Hudson River, just 100 miles from New York City, the Hudson-Athens Lighthouse has warned boaters and mariners about the mud flats and sandbars in the area since it was first commissioned in 1874. The lighthouse, which was originally one of more than a dozen on the Hudson River, is one of only seven remaining.

How Slate Roofing Protects Against Hail and Storm Damage: What Homeowners Need...

By Samuel B Everett, APR Jun 11th, 2025

It may be counterintuitive to worry about hail damaging a slate roof. After all, anyone who has ever thrown an ice ball at a rock wall knows that the wall remains perfectly intact, while the ice ball shatters to smithereens.

Shadyside Church Chooses Unfading Black Slate Roof

By Samuel B Everett, APR Apr 3rd, 2025

Listed on the National Register of Historic Places, the Shadyside Presbyterian Church in Pittsburgh, PA., was built in 1890. This remarkable building features a large central ‘lantern tower’ steeple that forms the center of a Greek cross with four arms, each topped with high sloped roofs.